Image of the Blue Ridge Mountains at Sunrise in North Carolina

Kandice Scarberry

Storyteller | Content Strategist | Digital Media

Building communications that connect people to purpose.

I’m a North Carolina communications strategist and storyteller with experience across government, nonprofit, public health, and journalism. I build strategies, grow audiences, and turn complex work into stories people understand and care about.

About Me
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My Insights

8X

Email audience growth

150%

Increase in social engagement

I pair storytelling with strategy and data to build communications that strengthen the connection between organizations and their communities.

View Work

9+ YEARS

Communications & Storytelling

My Resume

What I Do

  • Strategy

    Communications strategy, campaign planning, editorial calendars and audience development.

  • Storytelling

    Writing, interviewing, media relations, video and community-centered storytelling.

  • Digital

    Social media, email marketing, web content and digital audience engagement.

  • Measurement

    Analytics, A/B testing, audience insights and performance optimization.

Make It